Immersion vs Interactivity?

It makes me kinda sad how far movies have come, and how long the way for games still is.

I just finished Mass Effect 3, i played all 3 parts, and in the end i was realy close to tears. And i realy liked the ending.
But i´ve been with this series and this characters for more then 80, maby 100 Hours.

And then i watched the Grey, the same day, and i cried in the end.
I realy cried fucking hard.
This movie needet only 2 hours to make me feel for this characters so much that i cried.

And now i am realy dissapointed that the best gaming has to offer, as far as the writing goes, is beeing close to tears. after having more then 80 hours to attach me to theese characters.
and when you think of how much worse all those other games out there are, well you kinda start thinking there is something wrong here.
and dont get me with heavy rain or anything, i played that and i didnt feel a thing for theese guys. maby that is cause i hate kids, and its about saving a kid. or maby its cause you always have the feeling that if you didnt fail this or that quicktimeevent the story would have gone otherwise, and this is not how you build a compelling story.
its like fidel castro conquering cuba and getting shot somewhere, somehow. thats not a compelling story that you wanna live through, thats reality, and reality i can have everyday.
you dont get biographys from boring people that didnt achieve anything, cause noone cares about that. and with fiction you dont even have the constraints of something that happened so you should use that freedom. and by using i dont mean putting quicktime events and the possibility to fail in there.

SO we have to get to the bottom of this, how can games suck so hard?

The obvious reason is the gameplay-focus, because this is what makes games fun, right?
But movies can be so much more then just fun. And i gues everyone aggrees that you can have way more fun with games then movies, so i am certain there is a way to augment the other effects, movies have on people.
And this is why i love games. Its like if there were only 2-3 genres of movies fully explored yet, but we know there is much more out there, cause movies are sort of 100 years ahead and developed a lot of genres. Most games are simply build around creating fun. That works, and that sells. But there is so much more to games, and its just a matter of time for this empty space to be filled up.
I think the guys at Quantic dreams are heading in the right direction, and although they didnt manage to realy nail it yet, i think they will some time in the future, and others will follow.
The task of combining immersion with interactivity is not an easy one, but we will manage.
With movies beeing explored that much, it is time for games to step up.